The company made it known that users can switch to its enterprise-grade end-to-end encrypted messaging platform BBM Enterprise (BBMe) if they still wish to continue the service.
Blackberry Messenger was once the best messaging app to have and the app recorded over 5 Million downloads within hours of its release, but I guess its time we say good-bye to the platform.
Blackberry concluding to shut down BBM is an inevitable decision as it is glaring that the stamina of the platform has been wavering since the emergence of other instant messaging apps such as WhatsApp among others.
According to BlackBerry, the BBM Enterprise (BBMe) is a secure messaging platform that protects your privacy. It is not a monetized service and won’t ask for a phone number, suggest contacts to users, nor does it desire to know where users are messaging from, or what is being shared. The service only requires an email address to sign up, unlike other apps.
Users can download BBMe from Android’s Google Play store or Apple App Store soon and it will be made available for free for the first year. After the first year, a 6-month subscription will be available for USD $2.49.
BBMe will come with features such as;
“group chats, voice and video calls, edit and retract messages, set an expiration time on a single message. They will also know when a message is received and read, and also have the ability to share files, voice notes, and their location. BBMe for an individual can be used on up to five devices simultaneously”
Is BBMe the way to go from BBM? well, I believe time and users experience will tell.